We at Royal Caribbean know that loyalty is not built in a day, a week or even a year. It’s proven over time, with ongoing, continual investment in real tools and support to help your travel business thrive. Loyal To You Always is our promise to you, because we know that our success is measured by your success.

Four principles guide our support team every day.

Personalized Support

We know outer appearance is no measure of inner potential. We have solutions to support any agency, big and small.

Resources that get Results

We invest millions every year to provide you with powerful resources that deliver real results.

Dollars in your Pocket

Exclusive offers, combined commission across brands and an upgraded fleet that yields repeat business.

First-Hand WOW Moments

Educational sailings, live webinars and special rates for travel agents, their families and friends.



Best Cruise Line Overall
Best Contemporary Cruise Line
Best Overall Ship: Allure of the Seas

Best Cruise Line for a Multigenerational Group
Best New Ship: Quantum of the Seas
Cruise Line Providing the Best Travel Agent Support (8 consecutive years)

SILVER Website – Espresso Reservation System
SILVER Education Program – Vicki’s Tips
SILVER Print Advertising – Trade Appreciation

Top Family Large-Ship Cruise Line – # 1

Best Onboard Thrill – RipCord by iFly

Best Alaska Cruise – Radiance of the Seas
Best Embarkation Cruise – Jewel of the Seas, Brilliance of the Seas, Grandeur of the Seas
Best Fitness Cruise – Allure of the Seas, Liberty of the Seas

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Best Cruise Line: Domestic
Best Cruise Line in the Caribbean (12 years running)
Best Cruise Line: Sales and Service (7 years running)
Best Cruise Line Overall (12 years running)
Best Cruise Ship: Allure of the Seas

Cruise Line Providing Best Agent Support Program
Best Onboard Entertainment
Excellence in Leadership Award – Vicki Freed
Editor’s Pick – Cruise Line Providing the Best Travel Agent Support
Editor’s Pick – Best Onboard Entertainment
Editor’s Pick – Cruise Line with Highest Client Satisfaction
Editor’s Pick – Best Family Accommodations/Experience
Editor’s Pick – Best Kids’ Program
Editor’s Pick – Best Onboard Dining
Editor’s Pick – Best Refurbished Ship – Legend of the Seas.

GOLD Website – LoyaltoYouAlways.com
SILVER Print Advertising – Travel Agent Appreciation

Best Cruise Line for Teens
Best Onboard Activities
Best Computer Facilities
Best Fitness Facilities
Best Caribbean Itineraries

Best Cruise Line – Large Ship
Best Travel Agent Support – Cruise Line